Idaho’s dairy farm families contribute to the dairy checkoff to help build demand for products. United Dairymen of Idaho (UDI) takes this responsibility to manage dairy producer dollars efficiently and effectively seriously. The following information represents the programs implemented in Idaho on behalf of Idaho's dairy farm families.
Fuel Up to Play 60
Telling Your Story
Contact Us
Wednesday, November 9
8:00 a.m.
Producer & Guest Registration
Sponsored by Farmers National Bank
8:00 a.m. Buffet Breakfast
Sponsored by Northwest Dairy Association/Darigold
9:00 a.m.
Presentation of Colors and Pledge of Allegiance Presented by FFA Officers
Keynote Speaker - Tom Suber, President, U.S. Dairy Export Council
10:30 a.m. Dairy Break with Vendors
Sponsored by Burks Tractor Company
11:00 a.m.
Speaker - Mary Ledman - Keough Ledman Associates
Sponsored by Mycogen Seeds
12:30 p.m. Lunch
Sponsored by BouMatic
Milk Quality Awards
Sponsored by Pfizer Animal Health
Ed Fiez Distinguished Service Award
1:30 p.m. Dairy Break with Vendors
Sponsored by Frazer, LLP
2:30 p.m.
Speaker - Dr. Gregory Miller, President, Dairy Research Institute
3:30 p.m.
UDI Business Meeting
Tom Dorsey IDPC Chairman
Deana Sessions, IDPC Administrator
Mike Roth, IDA President
Bob Naerebout, IDA Executive Director
Dr. Scott Brown
Charlie Garrison
6:00 p.m. Dinner Buffet
Sponsored by ELANCO
High Street Band
Sponsored by Boehringer-Ingelheim
10:00 p.m. - Function Closes
Thursday, November 10
8:00 a.m. Buffet Breakfast
Sponsored by Dairy Farmers of America
9:00 a.m. Dairy Break with Vendors
Sponsored by Standard Dairy Consultants LLC
10:00 a.m.
Partner Promotion Panel
Health Professionals - Doris Derelian • Dave Meuller
Fuel Up to Play 60 - Kathy Fink • Hunter Snooks • Gabrielle Jablonski
Schools - Theresa Golis • Susan Henderson • John Billetz
Domino’s Pizza - Brandon Solano
12:00 p.m. Lunch
Sponsored by Commodity & Ingredient Hedging LLC
UDI Friend of the Industry Award
2:00 p.m.
Export Panel
Tom Suber, Moderator
Dermot Carey, Sr. Vice President – Ingredients Division for Darigold Inc.
Subrina Hamasaki, General Manager, Mitsui Foods Inc.
Jeff Williams, President & CEO of Glanbia Foods
2:00 p.m.
Ladies Craft Event - “Holiday Plate”
Sponsored by International Dairy Foods Association
5:00 p.m. Reception
Sponsored by Premier Insurance
6:00 p.m.
Idaho Dairy Hall of Fame Banquet
Sponsored by DL Evans Bank & Gnesa Excavating Inc
2011 Idaho Dairy Hall of Fame Award
Ventriloquist Lynn Trefzger
Sponsored by DEKALB
Dairy producers, through the National Dairy Council ®, last year launched the unprecedented Fuel Up to Play 60 program. It promotes good nutrition – including low-fat and fat-free dairy – and physical fitness in our nation’s schools to help defeat childhood obesity (the No. 1 public health issue facing our country). Students can take the lead in choosing the changes they want to make, including access to healthier food and getting active with physical activity every day.
- Schools remain the best place to reach children and teens. About 55 million students nationwide attend school 200 days a year; 30 million lunches are served in schools every day.
- Dairy checkoff-funded efforts protect dairy’s place in schools and increase access to kid-friendly dairy products in schools.
The National Football League (NFL) is a founding partner with National Dairy Council (NDC), in Fuel Up to Play 60. This campaign will make lasting changes to reverse the nation’s obesity trend. The U.S. Department of Agriculture (USDA) joined the campaign, along with seven health organizations and several major corporations.
- NDC has committed $250 million over five years ($50 million per year) to support the campaign and its goals. The NFL, USDA, major corporations, and branded companies also support the goals and vision of America’s dairy producers. This initial investment will grow as government, business, communities and families join the cause to improve nutrient-rich food choices – including low-fat and fat-free dairy – and get 60 minutes of physical activity each day.
- This public-private partnership builds on a 95-year commitment of America’s dairy producers to childhood nutrition, particularly in schools. The in-school program uses a variety of tools to encourage students to eat dairy and other nutrient-rich foods; and to get 60 minutes of physical activity every day.
- During the 2010-11 school year, FUTP60 will reach more than 60,000 schools (2/3 of all U.S. schools) and 36 million students.
- The partnership between national and local dairy checkoff organizations and the NFL includes relationships with all 32 NFL teams. All 32 teams have activated FUTP60 in their markets to reward students and schools for making healthy choices, using the NFL’s physical fitness legacy and star power to heighten interest and participation among youth and schools.
- Programs include player visits to individual schools, on-label marketing of school milk and NFL-themed flavors, program ads and promotions, junior broadcast contests, and media relations, among other efforts.
- Throughout 2010-11 and subsequent school years, national and local dairy councils, NFL and USDA will work together to promote healthier youth behaviors in communities and local school environments.
- NDC brings nutrition expertise and a 95-year legacy of science-based research; NFL brings physical fitness expertise and star power; and USDA brings a longstanding commitment to better nutrition for children and all Americans (e.g., Dietary Guidelines for Americans, MyPyramid).
- New partners will be added to share resources and expertise, fund grant programs, and help educate the public and decision-makers about the need to improve nutrition and physical activity in youth and schools.
- The American Dietetic Association Foundation, American Academy of Pediatrics, Action for Healthy Kids, National Medical Association, National Hispanic Medical Association, School Nutrition Association, and the American Academy of Family Physicians all support this campaign. These highly credible and influential organizations will help increase awareness of FUTP60 among health and nutrition professionals by sharing science-based child nutrition education materials with their members and promoting FUTP60 in their journals.
- Major companies also support FUTP60, including Domino’s Pizza, Kraft Foods, Leprino Foods Company, and LALA.
- Newsweek also has joined the FUTP60 team.
- This partnership included editorial coverage regarding the nation’s childhood obesity crisis and advertorials about FUTP60 that appeared in the magazine.
- The Newsweek partnership also includes the creation of the “How to Build a Healthy Kid” back-to-school guidebook that will be featured in kits being sent to more than 60,000 Fuel Up to Play 60 schools this fall. One million guidebooks will be printed – all at no cost to dairy producers.
The Value of Telling Your Story
UDI and dairy checkoff organizations across the U.S. have launched the new producer image training program, "Telling Your Story." The program offers producers training in public relations, presentations and media interviews. Through the training, producers learn techniques to communicate with their neighbors and communities, and receive materials and assistance to communicate with the public about on-farm issues such as animal care, the environment, and milk quality and safety.
Your dairy promotion investment works to help protect and promote dairy's image. This includes offering dairy producer training and support materials, reaching the public through www.dairyfarmingtoday.org and monitoring issues and responding to media and consumer requests around-the-clock, and providing an issues-based website for dairy producers at www.dairyresponse.com.
There's an old saying you may have heard before..."good fences make good neighbors." While that might have been true 50 years ago, today — with less than 2 percent of the U.S. population involved in agriculture — dairy producers must be more proactive in building good relationships with their neighbors.
United Dairymen of Idaho recognizes the importance of building relationships with your neighbors and community members. Contact Cheri Chase at cchase@udidaho.org or 208-332-1645 to schedule a TYS training for your dairy.
Contact Us
If you have questions about the United Dairymen of Idaho checkoff program, please contact: Deana Sessions, Administrator at dsessions@udidaho.org or call 208-332-1640 or Cheri Chase, Communications Director at cchase@udidaho.org or call 208-332-1645